words that sell
Copy that converts and sounds like you.
Experience in Numbers
Stop explaining. Start selling.
10+
Years of crafting sales copy.
200+
Satisfied clients across 50+ industries.
48h
Turnaround for time-sensitive projects.
100%
Satisfaction guarantee for all tasks.
Helping Clients Win
From startups to industry giants.
Why work with Me?
Because the right words make selling easy.
Dedicated Focus
No junior writers or account managers. You get my full attention and a strategy tailored to your goals.
Clear Messaging
Turn “tech-speak” into clear, human stories that your customers actually understand.
Fast Turnaround
Consistent, high-quality outcomes delivered on your schedule.
Decade of Expertise
Strategy-first copy informed by years of working with the world’s biggest brands.
Easy Collaboration
A reliable, flexible asset that plugs right into your existing team.
GO GLOBAL, STAY LOCAL
Scale your brand in English and German without losing your voice.
From Concept to Conversion
Make your content work for you.
Website Content
- Landing pages that convert
- Website copy that tells your story
- SEO-optimized blog articles
Marketing Collateral
- Engaging email campaigns & newsletters
- Impactful brochures & one-pagers
- Persuasive case studies & white papers
Specialized Content
- In-depth SaaS & Fintech expertise
- B2B focused content strategy
- Bilingual services (English & German)
Corporate Media
- Clear and concise press releases
- Compelling pitch decks & presentations
- Informative annual reports
Technical Writing
- User-friendly software documentation
- Clear product manuals & guides
- Accessible API documentation
COPYWRITING Done right
Your business is complex.
Your messages shouldn’t be.
Create high-impact marketing materials for B2B and B2C success.
Simplify technical content to improve your messaging.
Showcase real benefits to convince decision-makers.
Drive engagement and sales in competitive markets.
who you’re working with
Hi! I’m Florian.
Your copywriting expert, who hates boring copy more than you do, and founder of Flowcopywriting.
I help your business stand out with powerful messaging. So, you can simply sit back and let me work my magic – for 100% reliable results.
Let’s Work Together
For fast and impactful results. Let’s start creating!
Pricing Options
BASIC PACKAGE
The small scale project. Evolve or re-brand your business.
1500€
PER PROJECT
SKYPE SESSION
BRAND IMMERSION
CLIENT BRIEF PACK
MARKET ANALYSIS
3 WEB PAGES
1 ROUNDS OF EDITS
INDIVIDUAL QUOTE
My expertise and time exchanged for money. Paid by the hour.
200€
PER HOUR
COPYWRITING
BRAND IMMERSION
MARKET ANALYSIS
TREND RESEARCH
CUSTOMER PERSONAS
BRAND STRATEGY
CONTENT CREATION
SOCIAL MEDIA & EMAIL MARKETING
AD COPY
TOV GUIDES
WEBDESIGN
WEB DEVELOPMENT
TRANSLATION [ENGLISH <> GERMAN]
BASIC PACKAGE
The small scale project. Evolve or re-brand your business.
3000€
PER PROJECT
SKYPE SESSION
BRAND IMMERSION
BRAND POSITIONING
MINDMAP
CLIENT BRIEF PACK
MARKET ANALYSIS
WEBSITE CONCEPTUALIZATION
5 WEB PAGES
3 TAGLINE OPTIONS
2 ROUNDS OF EDITS